Two New Bibles Preach A Hip, Eco-Friendly Gospel

What's your opinion on this topic? Two New Bibles Preach A Hip, Eco-Friendly Gospel by Lynn Neary Two new Bibles targeting a young, hip — even secular — audience are hitting bookstores. One is a slick, illustrated version of the New Testament; the other is an environmentally friendly edition that takes advantage of the popularity of the green movement. A Peek Inside 'The Book' First, the flashy coffee-table Bible: Dag Soderberg, a secular Swedish advertising executive wondered why so few people actually read the "good book," so he set out to make it more appealing, with glossy photos and magazine packaging. The resulting publication is an illustrated version of the New Testament called Bible Illuminated: The Book. "A coffee-table magazine is read by the many everyday, everywhere," explains Soderberg. "This is a way to make [the Bible] as available as any other magazine." If you didn't know this was a Bible you might think The Book was a "goth" magazine, or perhaps something you'd find in a doctor's office. The front cover is a close-up of a translucent green eye, caked with black makeup and staring eerily from the page. On the back is a photo of a faceless figure wearing a black hooded sweat shirt. Inside, photos of celebrities like Angelina Jolie, Bono and John Lennon are interspersed with pictures of heroic figures like Nelson Mandela, Mother Teresa and Martin Luther King, Jr. A veil-covered African woman holding a young child illustrates the story of Mary and Jesus. Images taken from the news — both jarring and poignant — radiate a message of social justice. United Methodist minister and Hacking Christianity blogger Jeremy Smith says The Book is meant to provoke discussion. Smith points to the series of images that run in conjunction with a quote from the Book of Revelation. The quote reads: "The whole earth was amazed and followed the beast ..." The photographs show post-Katrina New Orleans, a four-page spread of an animal slaughterhouse in Nigeria and, finally, a picture of a man pumping gas. "They are interpreting this with some very political and edgy and — honestly — some disorienting imagery," says Smith. Follow the link to learn more above.